Insights Max Howarth Insights Max Howarth

What Makes a Voiceover Showreel Actually Work?

A voiceover showreel is doing a specific job. It has about thirty seconds to communicate your range, your sound, and your professionalism to someone who is listening to a lot of reels. Here's what makes the difference between one that works and one that doesn't.

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Guide Max Howarth Guide Max Howarth

Getting Audio Right for Advertising

Audio is often the thing that gets assembled last on an ad, which is a shame, because it's what the audience experiences most viscerally. You can close your eyes in a cinema. You can't close your ears.

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Guide Max Howarth Guide Max Howarth

What Is ADR? And Why Experience Is Everything

ADR is one of the most important and least understood parts of post-production. Here is how it works, when you need it, and why experience is the thing that separates a seamless result from one that never quite sits right in the mix.

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Insights David Johnston Insights David Johnston

Remote Recording Is Not a Compromise

The phrase "remote recording" still carries, for some people, a faint suggestion of second best. That version of remote recording existed a few years ago, and it wasn't great. It's not the version that exists now.

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Insights David Johnston Insights David Johnston

So, Your Client Wants a Podcast

A client wants a podcast. The numbers add up and the brief makes sense. Here's what a proper production process looks like, and what separates a series that runs for 40 episodes from one that stops at 6.

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